This is not an cellphone ad Campaign


WAHIN is a sub-brand of Midea Air Conditioner, which is mainly aimed at the young consumer market. As a new product, what WAHIN lacks most is its own brand influence.In 2021, in order to satisfy young consumers, WAHIN completely abandoned the traditional air conditioner remote control and developed a mobile phone remote control mini program.To this end, we created a “Topic-style” ad for Wahin.It mainly disguised the advertisement of Wahin’s replacement remote control as the most popular new product mobile phone advertisement.It was announced at the end of the advertisement to attract the attention of consumers.


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